In any persuasive writing you need to proactively deal with objections.What makes this UK public health ad so engaging and convincing is how well they cover people’s likely objections to getting help because they doubt they’re having a heart attack.
Archive for December, 2008
Happ-e Xmas!
10 December, 2008We put a lot of thought and work into this Christmas present for you. Hope you like it!
Here it is. Click the image and it’ll load (turn your speakers down if you don’t want sound):
- Happ-e Xmas from Magneto
Enjoy!
Have a safe and happy Christmas break.
From Paul, Petrina and the Magneto team
P.S. If the image doesn’t work, here’s the link: http://www.magneto.net.au/Happ-e_Xmas_2008.html
